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4Ps of marketing

Quiz by Zara Abidi

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10 questions
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  • Q1
    Which of the following is NOT one of the 4Ps of marketing?
    Forecasting
    Place
    Product
    Price
    30s
  • Q2
    Which of the 4Ps of marketing involves deciding how much a product should cost?
    Promotion
    Product
    Price
    Place
    30s
  • Q3
    Which of the 4Ps of marketing refers to the methods used to promote and advertise a product?
    Product
    Promotion
    Place
    Price
    30s
  • Q4
    Which of the 4Ps of marketing focuses on the physical or virtual location where a product is sold?
    Place
    Product
    Promotion
    Price
    30s
  • Q5
    Which of the 4Ps of marketing involves the actual product or service being offered?
    Promotion
    Product
    Place
    Price
    30s
  • Q6
    Which of the 4Ps of marketing involves the methods used to communicate with customers and persuade them to purchase a product?
    Product
    Promotion
    Place
    Price
    30s
  • Q7
    Which of the 4Ps of marketing involves the physical characteristics and design of a product?
    Place
    Product
    Promotion
    Price
    30s
  • Q8
    Which of the 4Ps of marketing refers to the distribution channels used to make a product available to customers?
    Product
    Price
    Place
    Promotion
    30s
  • Q9
    Which of the 4Ps of marketing involves determining the features and benefits of a product that will meet the needs of customers?
    Promotion
    Price
    Place
    Product
    30s
  • Q10

    Place, in marketing mix concept, can be described as

    Where the product is sold

    The store room where product is kept

    Where the product places an advertisement

    Where the product is made

    30s

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