Repetition of initial consonant sounds ("bad boy, good girl, cute cat.")

A reference to another work of literature, person, or event

the repetition of a word or phrase at the beginning of successive clauses

All the meanings, associations, or emotions that a word suggests; implied meaning

The dictionary definition of a word

A writer's or speaker's choice of words, especially as an element of style

credibility; believability

Placement of two things closely together to emphasize comparisons or contrasts

an appeal based on logic or reason

A comparison without using 'like' or 'as', but using a form of "to be" (is, are, was, were, etc.)

joining contradictory terms (as in 'deafening silence')

Phrases or sentences of a similar construction/meaning placed side by side, balancing each other

Appeal to emotion

the giving of human qualities to an animal, object, or idea

Repeated use of sounds, words, or ideas for effect and emphasis

A question asked merely for effect with no answer expected.

A comparison using "like" or "as"

a short and amusing or interesting story about a real incident or person; a brief recounting of a relevant episode

exaggerated statements or claims not meant to be taken literally.

An author creates a list of terms/items which are not separated by conjunctions: Ex: "I came, I saw, I conquered"

Author deliberately uses many conjunctions to slow the pace of writing. Ex: "Neither snow nor rain nor heat nor gloom of night.. prevents our mail from being delivered."

Characteristic of ordinary conversation rather than formal speech or writing

Soda/Pop/Coke

The arrangement of words and phrases to create well-formed sentences in a language.