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Book 3 Audio 2

Quiz by Abdulwahab Ahmed

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10 questions
Show answers
  • Q1
    Why are some companies starting to value the experience that comes with failing?
    To learn and grow
    To increase profits
    To avoid competition
    To impress investors
    30s
  • Q2
    What is one downside to failing in business?
    The competition becomes stronger
    The company always goes bankrupt
    Customers stop buying products
    The person responsible may lose their job
    30s
  • Q3
    What is a valuable skill in business according to Dr. Alison Baker?
    Always succeeding
    Being willing to fail
    Blaming others for failures
    Ignoring mistakes
    30s
  • Q4
    Why did Intuit's marketing plan for young people fail in 2005?
    The product was too expensive
    The company lacked resources
    Young people don't like websites that look too much like ads
    There was a lack of market demand
    30s
  • Q5
    What did Intuit do after their marketing plan failed in 2005?
    Ignored the feedback
    Gave up on the product
    Blamed their team
    Studied what went wrong
    30s
  • Q6
    What is especially important for software companies to be willing to do according to the transcript?
    Ignore customer feedback
    Never innovate
    Be willing to fail
    Avoid taking risks
    30s
  • Q7
    What is one way for businesses to succeed according to the transcript?
    Always follow trends
    Recognize the advantages of failing
    Ignore customer feedback
    Never take risks
    30s
  • Q8
    What did Virgin Airlines do when tests showed that passengers didn't like the new seat design?
    Fired all employees
    Kept Joe Ferry
    Ignored the feedback
    Discontinued the project
    30s
  • Q9
    What does the company that produces Gortex have special teams of employees for?
    To outsource product testing
    To boost employee morale
    To judge whether products are going to fail
    To increase production efficiency
    30s
  • Q10
    What is one key aspect of failing fast for businesses according to the transcript?
    Avoiding risks at all costs
    Slowly adapting to changes
    Figuring out quickly when something isn't working
    Blaming others for mistakes
    30s

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