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Chapter 8

Quiz by Kim Bone

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29 questions
Show answers
  • Q1
    In choosing location you should be able to identify your trade area on a map.
    True
    False
    30s
  • Q2
    Stand-alone stores must have a lot of parking because they often depend on drive-by traffic.
    False
    True
    30s
  • Q3
    For a travel agency or hair salon, location is less important than for a retail business.
    False
    True
    30s
  • Q4
    Industrial parks are usually located away from housing developments and downtown areas.
    True
    False
    30s
  • Q5
    Your trade area is the area where all your competitors are located.
    False
    True
    30s
  • Q6
    Neighborhood shopping centers that house supermarkets, dry cleaners, and drugstores are
    often called malls,
    inconvenient for customers in the area,
    not recommended for new business owners.
    good locations for stores selling goods or services that people need to purchase frequently,
    30s
  • Q7
    All of the following describe super-regional shopping centers except
    they charge very high rents
    they house hundreds of stores
    they service a large area
    they are recommended for new business owners,
    30s
  • Q8
    In assessing a location, you should consider all of the following except
    are there competitors?
    is it safe?
    is it attractive?
    are other businesses thriving?
    30s
  • Q9
    A key factor in determining where an industrial business locates is
    adequate parking
    property of nearby businesses
    availability of good employees
    drive-by traffic
    30s
  • Q10
    Areas that suffer from lack of employment opportunities are
    always near community shopping centers.
    enterprise zones,
    industrial parks,
    usually low-crime areas,
    30s
  • Q11
    Most entrepreneurs prefer to lease space for their businesses.
    False
    True
    30s
  • Q12
    Rent per customer equals the amount of rent times the number of projected customers.
    False
    True
    30s
  • Q13
    A scale drawing of your floor plan will help identify potential problems with your layout.
    False
    True
    30s
  • Q14
    Visual merchandising combines products and atmosphere to encourage sales.
    False
    True
    30s
  • Q15
    Wholesalers should design a layout that facilitates shipping and receiving.
    False
    True
    30s

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