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Cradle-to-cradle

Quiz by Elles van Asseldonk

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10 questions
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  • Q1
    What is the problem Ford Motor Company has?
    It’s production site is situated too far from the resources
    It’s running out of resources to make new cars
    It’s production site is one of the largest and most polluted industrial areas in the world
    300s
  • Q2
    McDonough thinks that the fundamental transformation will occur because of
    Moral issues; waste is ethically wrong
    Technical revolution; waste won’t exist due to technological progress
    Economic forces; waste is a bad business proposition
    300s
  • Q3
    How did Rohner solve their waste problem?
    They burnt their waste on-site at the plant to use the heat generated to heat the factory
    They changed the production to ensure their waste is biodegradable and sell-able
    They reuse their waste to make new carpets
    300s
  • Q4
    Intelligent Product Systems says
    Optimisation of the business models is necessary so that customers do not create waste, everything is returned to the producers
    A redesign of materials is necessary so that we only use biosphere materials, and minimize technosphere materials
    Everything in biology should go back into soil safely and be healthy
    300s
  • Q5
    Braungart argues for
    Less waste
    More waste
    Cleaner production
    300s
  • Q6
    Typically, recycling is (McDonough’s opinion)
    a good way to battle resource deprivation
    a process where value is lost
    important for the environment
    300s
  • Q7
    Nike has taken back sports shoes and reused;
    the rubber out soles
    the fabric inner soles
    the laces
    300s
  • Q8
    Braungart’s view can be distilled into:
    Do Less Bad; protect the environment by doing what you can do, like using your car less
    Redesign so that it is good to other species that humans are around
    300s
  • Q9
    The emotional connection McDonough and Braungart have to design is to
    come up with ways in which to create more joy per person
    come up with ways to increase eco-efficiency
    come up with ways to love all children of all species for all time
    300s
  • Q10
    Cradle-to-cradle moves from guilt management to nutrient management. What does this NOT entail?
    In a C2C system all waste is food for another system
    In a C2C system consumers are not asked to consume less
    In a C2C system you need to grow your own nutrients (vegetables and fruits)
    300s

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