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CRM

Quiz by Jones, Tiffany N

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10 questions
Show answers
  • Q1
    What does CRM stand for?
    Customer Relation Management
    Customer Resource Management
    Customer Retention Management
    Customer Relationship Management
    30s
  • Q2
    What is the purpose of a CRM system?
    To manage customer interactions and improve customer relationships
    To create marketing campaigns
    To manage employee payroll
    To track inventory
    30s
  • Q3
    Which of the following is a key feature of CRM systems?
    Creating marketing campaigns
    Managing employee payroll
    Tracking customer interactions and communications
    Tracking inventory levels
    30s
  • Q4
    What is the primary goal of a CRM system?
    To improve customer satisfaction and loyalty
    To increase company profitability
    To improve employee productivity
    To automate business processes
    30s
  • Q5
    Which of the following is NOT a common CRM module?
    Customer Support
    Marketing Automation
    Inventory Management
    Sales Force Automation
    30s
  • Q6
    Which of the following is a benefit of using a CRM system?
    Improved customer segmentation
    Reduced sales opportunities
    Higher employee turnover
    Decreased customer satisfaction
    30s
  • Q7
    What is the purpose of a CRM dashboard?
    To manage customer payments
    To track employee attendance
    To create sales forecasts
    To provide a visual overview of important CRM metrics and data
    30s
  • Q8
    What is a CRM integration?
    The process of customizing a CRM system
    The process of connecting a CRM system with other software applications
    The process of training employees on using a CRM system
    The process of analyzing CRM data
    30s
  • Q9
    What are the three main components of a CRM strategy?
    Customer acquisition, customer retention, and customer development
    Employee training, employee motivation, and employee recognition
    Financial analysis, budgeting, and cost control
    Inventory management, sales forecasting, and marketing campaigns
    30s
  • Q10
    What is the role of a CRM administrator?
    Tracking sales performance
    Providing customer support
    Managing and maintaining the CRM system
    Creating marketing campaigns
    30s

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