
Digital Marketing
Quiz by Nisha Patil
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includes Teacher and Student dashboards
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- Q1
…………………. relies on manipulating Google’salgorithm to improve rankings.
c) Green Hat
a) Red Hat
d) Black Hat
b) White Hat
30s - Q2
To analyze the traffic coming to the Website ____________ toolis used.
d. Amazon
b) Google Analytics
c) Go daddy
a)SEO optimizer
30s - Q3
If the speed of displaying the website is slow then __________ ranking method is used.
b) on page
d) load page
a) technical
c) off page
30s - Q4
________and ________ and strategies used to gethigher search rankings on search engine.
d) Green Hate) Blue Hat
b) Red Hat
c) Black Hat
a) White Hat
30s - Q5
The product of Google Analytics was originallydeveloped by __________ company in year __________ .
e) Microsoft
c) Google
d) 2008
b) 2005
a) Urchin
30s - Q6
Valid two types of keywords are ____________ and short tail.
a) long tail
c) lengthy tail
b) small tail
d) big tail
30s - Q7
Marketing Channels in Digital Marketing are c) Valid marketing e) on-page marketing f) off-page marketing.
d) All of the above
b) Content marketing
a) Email marketing
c) Mobile Marketing
30s - Q8
Valid approaches SEO to generate traffic to yourwebsite are _______ , ________ and _______ .a) b) all-page SEO
c) off-page
a) on-page SEO
d) all of the above
b) technical SEO
30s - Q9
________ is an example of digital marketing.
d) Newspaper
a) SocialMedia mentions
b) Business Cards
c) Print Ads
30s - Q10
______is the process of boosting contents andtechnical set-up of the website so that it appears at the top of a searchengine result for a special keyboard.
b) SearchEngine Optimization
d) Email Marketing
a) Content Marketing
c) Social Media Marketing
30s - Q11
______is the process of boosting contents andtechnical set-up of the website so that it appears at the top of a searchengine result for a special keyboard.
c) Social Media Marketing
b) SearchEngine Optimization
d) Email Marketing
a) Content Marketing
30s - Q12
______is to attract visitors to your website when they search for products or services related to your business.
a) Content Marketing
c) Social Media Marketing
b) Search Engine Optimization
d) Email Marketing
30s - Q13
Companies communicate with their audiencethrough_____.
a) EmailMarketing
d) Mobile Marketing
c) SEO
b) Paid Search
30s - Q14
_____advertising refers to the sponsored resulton the search engine results pages.
b) PaidSearch
a) Mobile Marketing
d) Email Marketing
c) Content Marketing
30s - Q15
______denote the creation and promotion ofcontent assets.
d) Mobile Marke
a) Paid Search
b) Email Marketing
c)Content Marketing
30s