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25 questions
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  • Q1
    Which of the following is the best description for the executive summary?
    The executive summary may be omitted from the business plan.
    The executive summary is the synthesis of the entire business plan.
    The executive summary may be written last, but it is placed in the first part of the business plan.
    The executive summary should detail the different parts of the business.
    45s
  • Q2
    This section of the business plan helps you determine your monetary needs.
    Production Plan
    Financial Plan
    Operations
    Organizational Plan
    30s
  • Q3
    This section of the business plan shows the structure of the people who will do the business.
    Financial Plan
    Production Plan
    Production Plan
    Organizational Plan
    30s
  • Q4
    It is a study conducted before a decision to proceed and provide investigative function.
    FEASIBILITY STUDY
    40s
  • Q5
    Business Plan is prepared BEFORE a decision to proceed has been made.
    TRUE
    FALSE
    30s
  • Q6
    Which of the following doesn't define a business plan?
    It provideds an investigative fuction and conducted before a decision to proceed business is made.
    It sets out a written plan from a marketing, financial and operational point of view.
    It is a written document describing in detail how a business — usually a new one — is going to achieve its objectives.
    45s
  • Q7
    A business plan can describe its goal clearly, contains concrete objectives, and include specific actions and activities then therefore it is _________.
    ATTAINABLE
    REALISTIC
    SIMPLE
    MEASURABLE
    45s
  • Q8
    Which of the following is not a characteristic of a good business plan?
    TIME-BOUNDED
    RELEVANT
    SPECIAL
    ACHIEVABLE
    30s
  • Q9
    A business plan is an essential roadmap for business success. It describes the direction the company is taking, what its goals are, where it wants to be, and how it is going to get there.
    FALSE
    TRUE
    30s
  • Q10
    Provide information about the company you are starting up, like what kind of problem your product or service would solve and who the most likely customer is.
    BUSINESS DESCRIPTION
    45s
  • Q11
    It is an assessment of the strengths and weaknesses of current and potential competitors
    COMPETETIVE ANALYSIS
    45s
  • Q12
    It offers an overview of your brand, including your mission statement, and specifics of what you are offering.
    EXECUTIVE SUMMARY
    45s
  • Q13
    It is a quantitative and qualitative assessment of a market. It examines the market size, various market segments, customer buying patterns, the competition, and the economic environment
    MARKET ANALYSIS
    45s
  • Q14
    It offers a comprehensive description of your promotional strategy, pricing plan, planned advertisement and promotion activities, and the advantages of your product or service.
    Sales and Marketing Plan
    45s
  • Q15
    Ownership and Management plan details the legal framework and management resources of your company, including your internal management team, external management resources and human resources needs.
    FALSE
    TRUE
    30s

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