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Facebook Ads Case Study: $84/ Appointment (2024)

Quiz by Support - BusinessPromoted .com

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10 questions
Show answers
  • Q1
    What is the main goal of the first part of a marketing campaign according to the video?
    Capture attention and intrigue the audience
    Reveal everything about the product or service
    Provide a call to action
    Deliver social proof
    30s
  • Q2
    What are the 3 favorite call to actions mentioned in the video?
    1. Click a button to see if your market is available, 2. Book a call for a free consultation, 3. Click a button to learn more on a landing page
    1. Purchase a product, 2. Download an app, 3. Sign up for a free trial
    1. Leave a comment, 2. Reply to the video, 3. Tag a friend
    1. Like the video, 2. Share the video, 3. Subscribe to the channel
    30s
  • Q3
    According to the video, what is the average watch time for Facebook videos?
    10 seconds
    20 seconds
    30 seconds
    40 seconds
    30s
  • Q4
    What are 2 ways to increase the longevity of a Facebook ad according to the video?
    1. Offer a discount, 2. Create a sense of urgency
    1. Run the ad during peak hours, 2. Target a broad audience
    1. Use a celebrity endorsement, 2. Feature a funny animal
    1. Use a winning body with multiple hooks, 2. Script the ad using the 6 types of hooks
    30s
  • Q5
    What are the 6 types of hooks mentioned in the video?
    1. Facts, 2. Opinions, 3. Beliefs, 4. Values, 5. Interests, 6. Demographics
    1. Questions, 2. Statements, 3. Statistics, 4. Solutions, 5. Stories, 6. Emotional responses
    1. Funny jokes, 2. Dramatic scenes, 3. Behind-the-scenes content, 4. Testimonials, 5. Celebrity appearances, 6. Product demonstrations
    1. Intros, 2. Outros, 3. Calls to action, 4. Body content, 5. Re-hooks, 6. Social proof
    30s
  • Q6
    What is the ethical consideration mentioned in the video regarding case studies?
    Don't use case studies from other niches
    Don't target the wrong audience with case studies
    Don't make up fake case studies
    Don't use humor in case studies
    30s
  • Q7
    What is a re-hook according to the video?
    A secret revealed after the hook to keep the audience interested
    A call to action telling the audience what to do next
    A statistic used to back up the claims made in the hook
    A question asked at the end of the ad to encourage engagement
    30s
  • Q8
    What are 2 ways to increase the longevity of a Facebook ad according to the video?
    1. Offer a discount, 2. Create a sense of urgency
    1. Use a winning body with multiple hooks, 2. Script the ad using the 6 types of hooks
    1. Use a celebrity endorsement, 2. Feature a funny animal
    1. Run the ad during peak hours, 2. Target a broad audience
    30s
  • Q9
    What is the main goal of the first part of a marketing campaign according to the video?
    Reveal everything about the product or service
    Capture attention and intrigue the audience
    Deliver social proof
    Provide a call to action
    30s
  • Q10
    What is the ethical consideration mentioned in the video regarding case studies?
    Don't use humor in case studies
    Don't use case studies from other niches
    Don't target the wrong audience with case studies
    Don't make up fake case studies
    30s

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