
Formative Assessment 1
Quiz by Neeraj Kumar Fuloria
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10 questions
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- Q1Market over phone as long as buyers and sellers in a business are involved is
Illegal market
Invisible marketCapital market
Auction market
30s - Q2Which is not a descriptor for market segmentation?Media patternCompetitionDemographyBehavior30s
- Q3If a firm is operating in 100 countries, with 04 product lines, each with 03 brands, then what will be the firms’ product mix length?1201200120001230s
- Q4If you are sales manager of the company, which of the following sequence will you adopt for sales forecasting?Method selection → Product division → Information analysis → Defining Objectives → Conclusion → Decision → ReviewDefining Objectives → Product division → Method selection → Information analysis → Conclusion → Decision → ReviewInformation analysis → Product division → Method selection → Defining Objectives → Conclusion → Decision → ReviewProduct division → Method selection → Information analysis → Defining Objectives → Conclusion → Decision → Review30s
- Q520 % of customer that makes more than 50% of sales areloyal customer.impulsive customer.wandering customer.discount customer.30s
- Q6Which of the following is NOT a physical trait?SpeechAppearanceAccuracyHealth30s
- Q7Which of the following product life cycle stage competitors enters the market?Introduction stageSaturation stageMaturity stageGrowth stage30s
- Q8Which of the following is NOT consumer promotion?SamplesRebatesPush moneyCoupons30s
- Q9Which of the following is NOT an internal source of recruitment for salesman?Labor contractorDependents of deceased employeesDemotionsTransfers30s
- Q10Which of the following is NOT an extrinsic reward?FlexibilityComfortsCarResponsibilities30s