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How: Students work in pairs. On their paper, they draw and fill in these sections: 1. Brand Name (e.g., Apple) 2. Product Item – One specific product (e.g., iPhone 15) 3. Product Line – Group of similar products (e.g., iPhones) 4. Product Mix – All the company’s product lines (e.g., iPhones, iPads, MacBooks, Apple Watch) 5. Product Mix Depth – How many versions in one line (e.g., iPhone 15, 15 Pro, 15 Pro Max) 6. Product Mix Breadth – How many different product lines (e.g., phones, tablets, laptops, wearables | Quizalize