ILLUSTRATION 10 ASSESSMENT 1
Quiz by Christopher Mercado
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Measures 1 skill fromGrade 9-12Technology and Livelihood Education (TLE)Philippines Curriculum: Grades K-10 (MELC)
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- Q1
1. It is generated by examining the goods and services sold in the community.
a. business creation
d. business idea
b. business pricing
c. business concept
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2. It is a process of making new products which will be sold to the customers.
c. product development
b. product conceptualization
a. product analysis
d. product implementation
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3. These are luxuries, advantages and desires that every individual considers beyond necessary.
b. desires
c. requirements
a. wants
d. needs
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4. It is a factor or consideration presented by a seller as the reason that a product or service is different from/and better than that of the competition.
c. unique pricing policy
b. unique selling proposition
a. unique selling plan
d. finding value-added
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5. A stage in which the needs of the target market are identified, reviewed, and evaluated.
d. refined specification
b. economic analysis
a. concept development
c. project development
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6. It is the introduction of new ideas to make the product and services more attractive and saleable to the target customers.
c. product development
b. creativity
d. innovation
a. new idea
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7. It is a managerial tool used to assess the environment and to gather important information that can be used for strategic planning.
a. scanning
d. survey analysis
c. WOTS Analysis
b. SWOT Analysis
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8. It is creating names, symbol, or designs that identifies and differentiates a product from the other products.
c. branding
b. unique selling proposition
d. tagline
a. product naming
30sTLE_HEHD9- 12CB-Ic-f-3EditDelete - Q9
9. It is a meaningful and unforgettable statement that captures the essence of the brand.
d. tagline
a. product naming
c. branding
b. unique selling proposition
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10. These are things that people cannot live without.
d. needs
a. wants
b. desires
c. requirements
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11. The following are examples of peoples’ basic needs, except:
c. Shelter
b. Clothing
d. Food
a. Recreation
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13. Mario wants to put a “digi-print” studio in their locality, which of the following will help him determine his plan for a success setting up of his business?
c. Getting feedback on the quality of service
b. Checking for similar business to avoid competitions
d. Conduct SWOT analysis
a. Survey of consumer’s associations
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12. Which of the following should be considered first by a prospective entrepreneur in choosing the right location for his/her store?
d. The prevailing prices of goods in the area
a. Type of merchandise
c. The attractiveness of the store layout
b. The access of target customers
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14. Kenneth studies the population in his immediate community. He is doing this to:
a. Identify his would be “suki”
b. Predict his biggest buyer
c. Select his favorite customers
d. Determine whom to sell his product or services
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15.When an entrepreneur improves and alters products to make it more appealing to target consumers, he/ she is doing an_____ of the product.
a. Alteration
d. Improvision
b. Invention
c. Innovation
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