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Objectives 3.07-3.09 Vocab Part 2
Quiz by Jennifer Gallagher
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27 questions
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- Q1A channel of distribution in which goods and services move from the producer to the channel members and then to consumers or industrial users.DIRECT DISTRIBUTIONINDIRECT DISTRIBUTION30s
- Q2A channel member that buys industrial goods and sells them to industrial users. Independent firms that take possession of the products they sell & have a partnership arrangement with the manufacturer.PHYSICAL DISTRIBUTIONINDUSTRIAL DISTRIBUTOR30s
- Q3A business that buys consumer goods or services and sells them to the ultimate consumer by means other than through a store, e.g., phone, mail, door to door, vending machines.NONSTORE RETAILINGSTORE RETAILING30s
- Q4Involves the actual movement of goods after they are produced & before they are consumed. A concept or approach to managing the finished goods inventory of the firm. Typically it includes transportation, warehousing, inventory, and order processing functions of the firm. Process of designing and administering the systems to control the flow of goods. Maximizes product value by creating time & place utilities.Soft DistributionPHYSICAL DISTRIBUTION30s
- Q5Marketing element focusing on considerations in getting a selected product in the right place at the right time.PLACE (DISTRIBUTION)PRIVATE BRAND30s
- Q6A vendor who delivers stock to a business and puts it in racks or other locations for the business.RACK JOBBERBreak JOBBER30s
- Q7Brands owned by intermediaries.Corporate BrandPRIVATE BRAND30s
- Q8Products purchased by producers for resale, to make other goods and services, and/or to use in business operations.INTEGRATED DISTRIBUTIONINDUSTRIAL GOODS AND SERVICES30s
- Q9A distribution pattern in which a producer sells a product through every available wholesaler and retailer in a geographic area where consumers might look for it. Producers of products stock their goods in as many outlets as possible as possible by considering time & place utility.INTENSIVE DISTRIBUTIONSELECTIVE DISTRIBUTION30s
- Q10manufacturer acts as wholesaler and retailer for its own products.INTEGRATED DISTRIBUTIONPLACE (DISTRIBUTION)30s
- Q11Channel members operating between the producer and the consumer or industrial user to help in the movement of goods and services.INTERMEDIARIESSUPPLY CHAIN30s
- Q12A business that buys consumer goods or services and sells them to the ultimate consumer.SELLING AGENTRETAILER(S)30s
- Q13Understanding and accepting the responsibility of not knowing the outcome of your actions.RISKRISK TAKING30s
- Q14A distribution pattern is which a producer sells a product through a limited number of middlemen in a geographic area. It is adopted when the manufacturer lacks the resources to adequately influence the policies of all the intermediaries who can carry a particular product. The manufacturer distributes products only to specific retailers selected on the basis of defined criteria.WHOLESALERSSELECTIVE DISTRIBUTION30s
- Q15Independent middlemen who perform entire marketing task for firms.SELLING AGENTULTIMATE CONSUMER30s