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Ocr gcse business

Quiz by Amanda McIntosh

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10 questions
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  • Q1
    What is the primary purpose of a business plan?
    To calculate the business taxes
    To conduct market research
    To develop the product only
    To outline the goals and strategies of a business
    30s
  • Q2
    Which of the following is a benefit of having a strong brand identity?
    Increased customer loyalty
    Reduced advertising effectiveness
    Limitations on market reach
    Higher production costs
    30s
  • Q3
    What is meant by 'cash flow' in a business context?
    The total income from sales only
    The total amount of money coming in and going out of a business
    The expenses incurred during production
    The profit made after a year
    30s
  • Q4
    What is market segmentation?
    The process of dividing a market into distinct groups of buyers
    The total number of buyers in the market
    The analysis of market trends over time
    The price range of products in a market
    30s
  • Q5
    What does SWOT stand for in business analysis?
    Stocks, Warranties, Options, Transfers
    Sizes, Workflows, Outputs, Trends
    Sales, Wages, Operations, Technology
    Strengths, Weaknesses, Opportunities, Threats
    30s
  • Q6
    What is the main purpose of market research?
    To increase product prices
    To develop marketing software
    To assess employee satisfaction
    To gather information about consumers' needs and preferences
    30s
  • Q7
    What does the term 'break-even point' refer to in business?
    The level of sales at which total revenues equal total costs
    The total number of products sold in a year
    The maximum amount of debt a company can handle
    The point at which a business starts making profits
    30s
  • Q8
    What is a competitive advantage?
    A financial report showing losses
    A unique attribute that allows a company to outperform its competitors
    A type of marketing strategy
    A government regulation that protects a business
    30s
  • Q9
    What is the role of a stakeholder in a business?
    A manager managing employee schedules
    An individual or group that has an interest in the success of a business
    A person who invests money in stocks
    A customer who only shops for discounts
    30s
  • Q10
    What is the main advantage of operating as a sole trader?
    Complete control over business decisions
    Shared responsibility for debts
    Limited liability
    Access to more funding
    30s

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