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25 questions
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  • Q1
    Traditional Marketing Mix comprise of 4Ps.
    true
    false
    True or False
    10s
  • Q2
    It should work and it should be what the customers are expecting to get.
    Users re-arrange answers into correct order
    Jumble
    20s
  • Q3
    The product should always be seen as representing good value for money.
    Users re-arrange answers into correct order
    Jumble
    20s
  • Q4
    The product should be available from where your target consumer finds it easiest to shop.
    Users re-arrange answers into correct order
    Jumble
    20s
  • Q5
    This serves as the communication tools for an organization.
    Users re-arrange answers into correct order
    Jumble
    20s
  • Q6
    They are as much part of the business offering the product and/or services.
    Users re-arrange answers into correct order
    Jumble
    20s
  • Q7
    This is also part of what the customer is paying for as to how the service is delivered.
    Users re-arrange answers into correct order
    Jumble
    20s
  • Q8
    Even if the material is not physically printed they are still receiving a "physical product" by this definition.
    Users re-arrange answers into correct order
    Jumble
    30s
  • Q9
    Arrange the parts of the business plan accordingly.
    jumbled://Executive Summary,Product/Service Plan,Market Plan,Management and Organization Plan,Financial Plan
    45s
  • Q10
    Match the 4ps to its 4Cs.
    Users link answers
    Linking
    30s
  • Q11
    The 4Cs marketing model is an extension of marketing mix definition.
    true
    false
    True or False
    10s
  • Q12
    Promotion is manipulative while communication is cooperative.
    true
    false
    True or False
    20s
  • Q13
    It helps to develop customer loyalty and it is advertised by sellers under their own name.
    market
    brand
    advertising
    packaging
    20s
  • Q14
    Brand elements that is very particular in micro-and-small-scale enterprises recognizable in the brand building efforts of Filipino companies.
    humorous
    meaningful
    memorable
    20s
  • Q15
    Brand elements that is a general rule, short brand names are easy to recall.
    meaningful
    humorous
    memorable
    20s

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