Feel free to use or edit a copy
includes Teacher and Student dashboards
Track each student's skills and progress in your Mastery dashboards
- edit the questions
- save a copy for later
- start a class game
- automatically assign follow-up activities based on students’ scores
- assign as homework
- share a link with colleagues
- print as a bubble sheet
- Q1
Involved in the determination of the price at which products that will be offered for sale considering the various objectives of the firm.
Promotion
Pricing
Product
Place
30sABM_PM11-IIae-19 - Q2
Involves distributing your product by the use of an intermediary for example a manufacturer selling to a wholesaler and then on to the retailer.
Indirect Distribution
Straight Distribution
Self Distribution
Direct Distribution
30sABM_PM11-IIae-19 - Q3
Is the cost consumers pay for a product.
Place
Prize
Price
Pricing
30sABM_PM11-IIae-19 - Q4
Its refer to placing a product in certain stores, but it also refers to the product's placement on a specific store's display
Price
Product
Promotion
Place
30sABM_PM11-IIae-19 - Q5
Defined as someone who purchases products, stores them, and then sells them through a distribution channel
Place
Distributor
Promoting
Pricing
30sABM_PM11-IIae-19 - Q6
Involves distributing direct from a manufacturer to the consumer.
Distributor
Direct Distribution
Indirect Distribution
Indirect Distributor
30sABM_PM11-IIae-19 - Q7
To penetrate as much of the market as possible.
Selective
Intensive distribution
Inclusive
Exclusive
30sABM_PM11-IIae-19 - Q8
A form of presentation and promotion of ideas, goods or services.
Advertising
Commercial Promotion
Sales Promotion
Events and Experiences
30sABM_PM11-IIae-19 - Q9
Aims to get the support of the reseller and increase their desire to sell.
Commercial Promotion
Events and Experiences
Sales Promotion
Advertising
30sABM_PM11-IIae-19 - Q10
Promote a product or service through a direct and personal (“face-to-face”) interaction between the seller and the individual consumer.
Direct Marketing
Personal Selling
Commercial Promotion
30sABM_PM11-IIae-19 - Q11
Aims to stimulate the sales force and achieve more effective results in the sales colors of the group.
Promotion for the sales force
Personal Selling
Advertising
Commercial Promotion
30sABM_PM11-IIae-19 - Q12
Allow to promote the product or service to an individual consumer through means that will enable you to communicate directly with your target customer.
Indirect Marketing
Selling Personal
Commercial Promotion
Direct Marketing
30sABM_PM11-IIae-19 - Q13
They are a set of attitudes whose purpose is to create and maintain the right image of the product or service before the public and before the workers themselves.
Selling Personal
Advertising
Events and Experiences
Public Relations
30sABM_PM11-IIae-19 - Q14
Refers to a detailed breakdown of the company’s sales records.
Sales Analysis
Sales to expense ratios
Attitude tracking
Market Share Analysis
30sABM_PM11-IIae-19 - Q15
A total evaluation program for the marketing effort.
Marketing Audit
Sales Analysis
Profitability Analysis
Attitude tracking
30sABM_PM11-IIae-19