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Pricing and Marketing Math QUIZ

Quiz by Marissa Huff

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25 questions
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  • Q1
    Karlie is considering how much to charge for her small business’s products. Karlie is involved in ___.
    pricing
    a place decision
    a product decision
    promotion
    30s
  • Q2
    What might happen if a business’s customers feel that they are not getting the most value for their money?
    Customers spend money elsewhere.
    Sales increase.
    Customers purchase more.
    Sales remain the same.
    30s
  • Q3
    A widget costs $4.83 to produce. The seller marks all products up by 45%. What is the sale price for one widget?
    $9.66
    $7.00
    $8.05
    $2.17
    30s
  • Q4
    With what do many customers associate price?
    Discounts
    Quality
    Location
    Comfort
    30s
  • Q5
    A downturn in the economy has forced a home builder to lower its prices. This company has ___ prices.
    realistic
    competitive
    flexible
    inflexible
    30s
  • Q6
    A gas station across the street is offering gasoline for five cents cheaper per gallon. The other stations in the area decide to lower their prices as well. This is an example of __________ pricing.
    realistic
    inflexible
    competitive
    unrealistic
    30s
  • Q7
    In which of the following businesses is the business owner usually responsible for setting prices:
    Macy's
    Sears
    Walmart
    Java Joe's Coffee Shop
    30s
  • Q8
    Which of the following is a product factor that sandwich shops consider when deciding on the price to charge for menu items:
    Amount of advertising
    Method of delivery
    Cost of food
    Type of décor
    30s
  • Q9
    When companies increase the quality of materials used in the production of their products, their prices will tend to be ___.
    lower
    the same
    reduced
    higher
    30s
  • Q10
    A company decides to save money by shipping its products by truck instead of by plane. Which marketing mix element is pricing influencing in this example?
    Promotion
    Place
    Problem solving
    Product
    30s
  • Q11
    ___ pricing is the practice of marking up items at 100% of their cost.
    Keystone
    Retail
    Upselling
    Discount
    30s
  • Q12
    When Mariah sets prices for her company, she strives to maximize profit, which is considered a(n) ___.
    advertising goal
    pricing objective
    product strategy
    transportation choice
    30s
  • Q13
    Which of the following must a business accomplish through selling price:
    Acquire start-up capital
    Company valuation
    Pay all product costs
    Maintain market share
    30s
  • Q14
    The selling prices of products help customers to ___.
    spend freely.
    determine the amount of markt
    make buying decisions.
    find a company’s fixed costs.
    30s
  • Q15
    Peter and Diana went to the ice cream store. They each bought an ice cream cone for $3.42. If they gave the cashier a $10 bill, how much change will they get back?
    $3.16
    $3.42
    $6.58
    $6.84
    30s

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