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Reading Exercises pp.74-75

Quiz by ahmad sofyani

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7 questions
Show answers
  • Q1
    According to a recent study, the average person is exposed to between ... and ... advertisements each day
    400 - 600
    600 - 900
    50 - 80
    40 - 60
    60s
  • Q2
    Advertisers need the consumer’s attention in order to ... their products.
    decrease
    promote
    involve
    reduce
    60s
  • Q3
    Channel One broadcasts a ten-minute news program followed by ... minutes of commercials each day in 350,000 schools.
    seven
    five
    nine
    two
    60s
  • Q4
    A television network recently imprinted its logo on ... million eggs.
    10
    20
    35
    60
    60s
  • Q5
    According to the article, " One of the strangest developments in advertising has been people selling advertising space on themselves. "
    True
    False
    60s
  • Q6
    " Buzz marketing " this involves a company hiring people to create excitement about a product.
    True
    False
    60s
  • Q7
    Lately, buzz marketing has been less spreading to chat rooms, Internet forums, and blogs.
    True
    False
    60s

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