
Sponsorship
Quiz by Sazonova Anna
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- Q1
What is NOT sponsorship for?
To create ads
For an immediate increase in profits
For fun
To improve public relations through personal contacts and participation in a worthy cause
20s - Q2
Sponsorship is a cash or in – kind fee paid to a property in return for access to the exploitable commercial potential associated with that property
truefalseTrue or False30s - Q3
How many disadvantages of sponsorship were listed?
4
1
3
2
20s - Q4
The public does not approve of sponsorship
falsetrueTrue or False20s - Q5
Sponsorship actually embraces two disciplines: sales promotion and public relations
truefalseTrue or False20s - Q6
Which of the following is a sponsorship benefit?
Sponsorship is expensive
Deterioration of the public image of the company
Sponsored events are widely covered in the media
Sponsorship has a direct impact on employees
30s - Q7
Sponsorship has an invisible effect on employees and raises their pride in the company.
truefalseTrue or False30s - Q8
Sponsorships can rapidly convert fan loyalty into sales
truefalseTrue or False20s