SUMMATIVE TEST IN ENTREPRENEURSHIP 12
Quiz by Roxanne Tamayo
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- Q1
It refers to the stage of the product life cycle wherein the sales growth is slowing or has even stopped.
Development
Maturity
Introduction
Growth
60s - Q2
The stage of product life cycle wherein you are spending heavily on marketing.
Introduction
Development
Maturity
Growth
60s - Q3
This refers to the product life cycle wherein your product or service is establishing itself.
Decline
Development
Growth
Introduction
60s - Q4
60% of the residents in Barangay Matayog are children. But Rico, one of the residents in the said barangay noticed that most of the children are malnourished so what he did was he asked some of the parents what could be the type of food for their children to eat with nutrients. What is the stage of product life cycle is Rico in?
Decline
Maturity
Introduction
Development
120s - Q5
Based on the situation given in the previous question, which of the following is the best situation if it is already in the ideation process of design thinking?
Rico and his (3) three friends suggested their product concepts to solve the problem.
Rico and his friends made a decision to come up with a candy with malunggay extract, so they made the candy and wrapped it.
Rico interviewed the parents in his community on what problems they are facing with their children.
Since Rico had made the candy, they decided to conduct a free taste if the children’s preference had been met.
120s - Q6
A step in design thinking process that combines and analyze the research to draw insights from the data
Prototype
Empathize
Ideate
Define
120s - Q7
It refers to the tangible good or intangible service offered by the business to the target consumers.
Product
Marketing Mix
Place
Price
120s - Q8
It influences the buying decision of the consumers.
Branding
Brand
Brand name
Logo
120s - Q9
It refers to the name, design, color, symbol, quality, features, or a combination of these elements that make the product separate and distinct from similar products of the competitors.
Brand name
Logo
Brand
Branding
120s - Q10
It refers to the process putting the product in a package or container.
Pricing
Placing
People
Packaging
120s - Q11
A criteria for choosing a brand name in which it has a pleasant meaning.
Legal requirements
None of these
Distinctive
Word Association
120s - Q12
Which of the following is not advisable to consider in choosing a brand name?
It should be distinctive.
It should comply legal requirements.
It should have a pleasant meaning.
It should be long.
120s - Q13
Which of the following refers to the human workforce involved in the manufacture of products?
Manpower
Materials
Method
Machine
120s - Q14
The 4M’s of production are as follows except ________ .
Manpower
Management
Machine
Method
120s - Q15
The “Oven The Box” bake cakes and pastries, and sugar is one of the must have in their grocery list. What does sugar represents in their production of goods?
Machinery
Decoration
Finished Product
Raw Material
120s