Unit 8 - Quiz
Quiz by Kathleen Brown
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9 questions
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- Q1It's easier to develop a clear brand image and message for what sort of company?A company with many unrelated productsA company with a focused scopeA company with reliable employees30s
- Q2Quality, personal attention, leadership, and respect are examples of what?A company's valuesA company's elevator pitchA company's mission statement30s
- Q3For a new small business, it's usually best to have what kind of scope?A small scope of closely related products or servicesA large scope that appeals to as many different target markets as possibleA large scope with a variety of unrelated products and services30s
- Q4What is morale?The strengths of a companyThe attitude of the people working at a companyThe quality of a company's product30s
- Q5Most investors will not give your company money unless you have what?MoraleA limited scopeA business plan30s
- Q6The spoken version of a company's purpose is also called _____________.ValuesA business planElevator Pitch30s
- Q7In a SWOT analysis, which of the following is an example of a threat?Bad customer serviceCompeting companiesUnreliable employees30s
- Q8A short explanation of a company's goals for the future is called what?Company valuesA vision statementAn elevator pitch30s
- Q9Which section of the business plan should come first but be written last?Funding RequestCompetitive AnalysisExecutive Summary30s