Persuasive Techniques in Advertising
Quiz by Justin Greer
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10 questions
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- Q1Identify the following as an example of pathos, logos, or ethos: A child is shown covered in bug bites after using an inferior bug spray.EthosPathosLogos30s
- Q2Identify the following as an example of pathos, logos, or ethos: Tiger Woods endorses Nike.PathosEthosLogos30s
- Q3Identify the following as an example of pathos, logos, or ethos: Sprite Zero is 100% sugar-free.LogosPathosEthos30s
- Q4Identify the following as an example of pathos, logos, or ethos: A 32-oz. bottle of Tide holds enough to wash 32 loads.PathosLogosEthos30s
- Q5Identify the following as an example of pathos, logos, or ethos: A commercial shows an image of a happy couple riding in a Corvette.PathosLogosEthos30s
- Q6Identify the following as an example of pathos, logos, or ethos: Cardiologists recommend Ecotrin more than any other brand of aspirin.EthosLogosPathos30s
- Q7Identify the following as an example of pathos, logos, or ethos: Advil Liqui-Gels provide up to 8 hours of continuous pain relief.LogosPathosEthos30s
- Q8Identify the following as an example of pathos, logos, or ethos: Miley Cyrus appears in Oreo advertisements.EthosPathosLogos30s
- Q9Identify the following as an example of pathos, logos, or ethos: People who need more energy drink Red Bull Energy Drink.LogosEthosPathos30s
- Q10Identify the following as an example of pathos, logos, or ethos: A magazine ad shows people smiling while smoking cigarettes.PathosLogosEthos30s