Question 1

What is Trivago's mission statement?

Accepted Answer

To help travelers find the place that best suits their needs and to find a great deal.

Answer

To provide travel insurance to all travelers.

Answer

To offer exclusive travel packages to premium members.

Answer

To create an online travel community for sharing experiences.

Question 2

What type of campaign does Rate Connect offer to independent hotels?

Accepted Answer

Pay per stay campaign.

Answer

Pay per lead campaign.

Answer

Cost per click campaign.

Answer

Monthly subscription campaign.

Question 3

What is required for a hotel to start a Rate Connect campaign?

Accepted Answer

They need to have an account in Business Studio and a working relationship with a connectivity provider.

Answer

They need to advertise on social media platforms.

Answer

They must have a dedicated marketing team.

Answer

They must be a part of a large hotel chain.

Question 4

What does a connectivity provider do for hotels?

Accepted Answer

They enable hotels to send live rates and availability to Trivago.

Answer

They create marketing materials for hotels.

Answer

They provide travel insurance policies to hotels.

Answer

They manage hotel staff training programs.

Question 5

What is the first step for an independent hotel to create a campaign in Business Studio?

Accepted Answer

Click on the create campaign button on the Rate Connect landing page.

Answer

Attend a training seminar on campaign creation.

Answer

Fill out a long application form.

Answer

Call customer support for assistance.

Question 6

What kind of payment methods can hotels use for their campaigns?

Accepted Answer

Credit card or SEPA direct debit.

Answer

Cryptocurrency or gift cards.

Answer

Bank wire transfer or stock options.

Answer

PayPal or cash on delivery.

Question 7

What happens to a hotel campaign if the connectivity provider cannot support pay per stay?

Accepted Answer

The hotel cannot start a Rate Connect campaign.

Answer

The campaign will automatically convert to a pay per click model.

Answer

The hotel will be charged extra fees.

Answer

The hotel can still start but will face limitations.

Question 8

How many markets does Trivago offer for campaigns?

Accepted Answer

54 markets.

Answer

32 markets.

Answer

48 markets.

Answer

26 markets.

Question 9

What can a hotelier do if they want to change their commission level during a campaign?

Accepted Answer

They can change the commission level at any time.

Answer

They must wait for the campaign to end.

Answer

They can only change it once a year.

Answer

They need to contact customer support for changes.

Question 10

What information does the performance area provide to hotel operators?

Accepted Answer

It displays clicks, bookings, and commissions for their campaigns.

Answer

It offers customer feedback and reviews.

Answer

It shows real-time market trends for travel.

Answer

It presents competitors' marketing strategies.

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